EastWest’s "Further For You" in Action: Spreading Hope and Empowering Dreams Through Young Focus

Beyond banking, EastWest is committed to going further and making a meaningful impact in the communities it serves. This came to life through Cards of Hope , a heartfelt initiative that turned a simple holiday tradition into an opportunity to change lives. EastWest employees and internal clubs—EastWest Milers, EastWest Click, and EastWest Voices—rallied together to support Young Focus, an organization dedicated to breaking the cycle of poverty through education. Instead of traditional holiday decorations, EastWest employees purchased intricately designed ornaments and postcard sets, knowing that every peso would go toward scholarships and essential learning resources for children from Smokey Mountain. For EastWest, the partnership with Young Focus went beyond financial aid—it created opportunities that equip the next generation with the tools to shape their future. “Education reshapes destinies, creating pathways to a future filled with possibility,” said Martin Reyes,...